Melissa Graham
Search Optimization Strategist
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Posts by Melissa
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Industry Update: Top Digital Marketing News in March 2021
Posted by Rocket Clicks Team & filed under Industry News.
Google Merging Bid Strategies Google has announced they will combine Max Conversions & Target CPA bid strategy. Max Conversions was previously used to optimize for as many conversions as you can. This type bid aggressively with little worry about return, as suggested its goal is to get the most conversions it can. For Target CPA, […]
Industry Update: Top Digital Marketing News for February
Posted by Rocket Clicks Team & filed under Industry News.
1. Goodbye BMM Google has decided to conclude offering Broad Match Modified (BBM). Google also announced that phrase match will take on new behavior which has been rolling out this month. Advertisers will have a few months to adjust before BBM is completely phased out in July. There are many pros & cons with phrase […]
Get ready for our EOS? Pre-conference Digital Marketing Presentation
Posted by Kyle Mealy & filed under Company Culture.
Ever wonder what your digital marketing company is hiding from you? You’re in luck because we’ve got the answers. Join us at the 2021 EOS? Conference at 5 p.m. on Wednesday, April 28 in Houston, Texas for our pre-conference talk: “What your Digital Marketing Agency Doesn’t Want You to Know.” Why you need to vet […]
5 Benefits of Digital Marketing Partnerships
Posted by Kathryn Brostowitz & filed under Client Education.
There’s a reason companies are hesitant to hire digital marketing companies. We get it. You probably feel like you have more control over strategy and execution if you choose to hire an in-house marketer instead of outsourcing to an agency. The thing is, not all agencies are the same. When you find the best digital […]
We’re going to the 2021 EOS? Conference!
Posted by Rocket Clicks Team & filed under Company Culture.
We are so incredibly excited to attend the EOS Conference in 2021 as platinum sponsors. We love providing digital marketing for EOS companies, and cannot wait to share our secrets with all of you! When: April 29 & 30, 2021 Where: Marriott Marquis in Houston, Texas AND online How: Sign up for the in-person conference […]
